Does having a good photo matter?

I saw a news program one day where they did a study that showed that candidates with the best photos usually won the campaigns.

I was reading the paper one day and I saw that one of my lawyer clients was actually running for judge and I said to myself she will win!

Sure enough, she did! I did Denise Gentile’s Lawyer headshot a few years ago and recently I also did her new¬†Judicial Portrait!

What do you think? Does having a good photo really matter?

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